upscale.jpg
CASE STUDY

How Upscale Detail Collected 200 Quality 

Ceramic & Graphene Coating Leads in 60 Days Using Gin & Coffee Agency.

25%

Average Conversion Rate

$1 Million

Revenue in the First Year Open

$5.00

Cost Per Lead Collected (Email & Phone)

As the fastest growing High End Detail Shop on the Treasure Coast, Upscale Detail touts a 7,000 square foot, state of the art detail shop that services clientele that range from Mazda to McLaren.

Upscale Detail in Vero Beach offers a full array of automotive detail services like Ceramic & Graphene Coatings, Caliper Painting, Engine Bay Detailing, Polishing Services, Wraps, and much more.

Using Gin & Coffee Agency's social media marketing strategies and unique approach to lead collection, Upscale Detail was able to grow its client base to over 1,000 detailed vehicles & achieve $1,000,000 in sales within the first year of operations with no signs of slowing down.

Lead Collection

A major part of Upscale Detail's business and marketing strategy is growing brand awareness using engaging offers while simultaneously collecting qualified leads. Gin & Coffee Agency was able to specifically target potential customers using thousands of Facebook data points to create lookalike and custom audiences that matched Upscale Detail's key demographic.

With data gathered over the course of 60 days, Gin & Coffee Agency was able to collect 200 quality leads, including names, email addresses, and phone numbers of highly engaged and interested potential clients. 

Actual Lead Collection Campaign Results (60 Days Period)

Revving Up Results

By utilizing the leads and data collected, Gin & Coffee Agency was able to collect 200 new leads for Upscale Detail over the course of 60 days.

Additionally, we were able able to take, for example, customers who have engaged with past ads or viewed videos and re-engage with them at a later time to offer promotions and sales using an ongoing "ecosystem" of advertising funnels. 

Emails & Phone Numbers collected were also used to build subscriber based lists that could then be turned into email or SMS text campaigns. 

Upscale Detail credits the advertising strategies used to their increase in booked appointments and significant increase in overall revenue since working with them in May of 2020.

© 2020 Gin and Coffee 

Digital Marketing Agency

Be Social and  Follow Us:

  • White Facebook Icon
  • White Instagram Icon